Handling Errors Correctly Publicly Communicate

Kuchenbecker communication offers new plug-in in the media training for doctors in Hamburg, October 19, 2009. The debacle over fee reform, public statements about handling errors physicians increasingly into the sight of the media. Also the doctors TuV and the public discussion about doctor reviews do the rest. What must a physician disclose without violating medical confidentiality? How does a doctor in the event of a crisis professional to opinion makers? It is considered to keep a cool head in an emergency situation”, says Nicole Kuchenbecker, owner specialised agency of health and medicine topics Kuchenbecker communication. Edward Skyler takes a slightly different approach. We train physicians and executives for this situation clear in her messages and in dealing with journalists. So media can be mitigated account verses or already stops in advance”.

The legal aspect is becoming increasingly important in the public debate. For this reason, Kuchenbecker communication offers an expansion module to the media training: Legal communication from liability”. Priorities here are medical confidentiality as well as the public appearance of presumed treatment failure “, says the agency owner. In collaboration with cord Schellenberg Schellenberg & Kirchberg public relations and a renowned University Professor Kuchenbecker communication offers media training for doctors and health care executives. More recently, the team is supported by a lawyer for medical law. Focus of training is the appropriate communication in the event of a crisis. Special content: the translation of medical terminology in understandable and that any high-profile embassies and the appearance of the physician in the social media age. There are individual training dates and locations and other information communications at Kuchenbecker! Contact: Kuchenbecker communications Nicole Kuchenbecker beet Kamp 132 22307 Hamburg phone: 040 63 31 10 72 fax: 040 63 31 14 69 email: Homepage: